Strategic Growth Marketing
Digital marketing is more than just social media posts. It's about understanding the **Customer Journey** and optimizing every touchpoint to convert a stranger into a loyal brand advocate.
[Image of the digital marketing funnel: Awareness, Consideration, Conversion, Loyalty, and Advocacy]Mastery Modules
Module 1: SEO & Content Strategy
Keyword research, On-page/Off-page SEO, Technical SEO, and AI-driven content creation (ChatGPT/Jasper).
Module 2: Performance Marketing (Ads)
Google Ads (Search, Display, Video), Meta Ads Manager, LinkedIn Ads, and Retargeting strategies.
Module 3: Social Media & Influencer Marketing
Building a brand on Instagram/TikTok, Community management, and Influencer outreach workflows.
Module 4: Data Analytics & Automation
Google Analytics 4 (GA4), Email marketing automation (Mailchimp/Klaviyo), and Conversion Rate Optimization (CRO).